How to Grow Your Dojo (Without Selling Out)

First, let’s get something out of the way. You might be thinking, But isn't it pushy to market my dojo?

Absolutely not! You are a worthy instructor who deserves to be paid what you deserve. But you can’t attract students using just vibes and hope - you need to put in actionable steps to bring students to you. 

The Karate Spouses (Ché and Zoë) have been running a dojo of over 250 students for years. We have amassed plenty of knowledge about what works, what doesn’t, and how to make maximum impact with minimal spend. We hope to help you establish a dojo that can thrive, and be a lighthouse to those in need of a place to belong.